The Indigestible

Missives From the Reality-Based World

“Discover Boating” has an ad that just plain set me off. It’s full of images of dogs being cute on boats, with syrupy strings accompanying.

The self-involvement and arrogance required to think this commercial is in any way appealing is simply stunning; the suggestion that dogs somehow deserve to go for boat rides is transcendentally obnoxious. There are thousands of starving people in this nation right now, thousands of houseless or unemployed people, but hey, your fucking bassett hound needs to spend a few hours on Lake Powell.

Meanwhile, the death count in Iraq and Afghanistan continues to rise, Il Duce’s empire of lies is crumbling, and Iran and North Korea are playing a game to be runner-up to Most Insane Nation status (I’m a citizen of the #1 titleholder for four years running).

Anyway, here’s a nice little remix I tossed off.

8 Comments

  1. jaime
    0:41 on April 17th, 2007

    do you know by any chance the music that was used in the commercial?

  2. I don’t, which is too bad because it’s so syrupy and inane. I can think of all sorts of ways I could use it.

  3. wow relax. its a commercial.

    if things that stupid set you off, perhaps you should consider therapy.

    yours is the mind thats pretty sick and disturbing.

  4. You don’t know the half of it, sweetie.

  5. I agree with Lauren. You’re a little hyper-sensitive. The commercial was a joke. It’s funny and appealing because it’s silly to think that a dog would need a weekend.

  6. livestrong4ever
    17:10 on June 17th, 2007

    I came across your post when I googled “dogs need weekends too.” I thought the ad was great, and it did its job, as it got me looking for more. But, I take you aren’t an animal lover or boating lover are you? Yes, there are starving and homeless people out there and people dying overseas. Does that mean we cannot have a sense of humor related to animals or advertisements? Well, off I go to find that ad so I can forward it to all my friends!

  7. All you have to do is visit discoverboating.com — as stated rather plainly in the commercial itself — to “find” the ad. No googling is required whatsoever.

    Re sense of humor — Got plenty of it. What I’ve never particularly appreciated, though, is decadence. But it takes subtlety, intelligence and awareness to recognize the distinction.

    Maybe you can google for more information on that as well.

  8. Sandra
    16:35 on July 11th, 2007

    Warren, I respect your opion on the ads/commercials thou I’d like to say I think it’s wonderful to see dogs sharing their lives with people who love them. I hope your life is filled with love and happiness.

    most sincerely,
    Sandra