Montana ain’t got nothin’ on this. As part of an ongoing project to capture images of local … captivations, I’ve recently spent some time roughly north of where I am now, but not by much. I think we’ll start with this one. That vast expanse of blue is what you might call “copy space”. The sky was really cooperating […]
Archive for June, 2009
Okay. That counts as a score, I think.
Remember that snake ad what took the silver Aster award? Just got an update from Healthcare Marketing Report — the ones who’ve been giving me “merit” awards — that they dropped the gold on me for the same ad. The bronze winner for the category (hospital less than 300 beds, single newspaper ad) was Della Femina. […]
On shrimp, and the lack of cuteness therein
So the latest round of interesting tasks included creating some cute cartoony mascots for the swim lesson age divisions — from infant through about 13 years old. The idea was to create something fun and light, with each age division having its own mascot. The youngest was pollywogs, and the oldest was originally going to be […]
2 girls, 1 cup reaction
For starters, well, yecch.* That out of the way, let’s talk about this video for a moment. These women are viably conventionally heterosexually attractive. Buxom, one blond and the other brunette. I mention this because it’s clear that the video was intended — scat aside — to appeal to heterosexual men. Apart from the parts that have spawned […]
Spam, Spam, Spam, eggs and Spam
It’s easy to forget that sometimes humor has a basis in reality. Another nugget of manufactured deliciousness from Retro Press. Yeah. Spambled eggs. And for God’s sake, give me that Spam and Velveeta sandwich. Because nothing goes with a brick of chopped processed pig meat better than a slab of vinylized cheeselike product.
No bones about orthopaedics
This was another one that presented what the management types call a “challenge”, specifically, how to grab the attention of a prospective ortho surgeon who’s thinking about changing venues? Our physician recruiter’s looking to get a new ortho in to help the ones we’ve already got. The practice is thriving and filling a definite need. Again, we have […]
Sunsets
We got ‘em. I actually took this one back in December, but what the heck.
In help-wanted ads, less is often more
At least when you’re hiring professionals. It’s been a bad habit in the past for us to create position ads that are far, far too dense on text. While HR wants to list every benefit — which does make sense as a marketing tool — the truth is that most healthcare facilities have equivalent benefits. And writing […]
Another coupla things
Things, things, I got things. I don’t always have the luxury of time when I’m doing what I do. Sometimes I have to go for something fast, cheap and easy. This doesn’t always equal bad; sometimes it even yields some non-excremental results. F’rinstance, it was only the other day, when I got an emailed copy of our own press […]
Boy, sometimes things just work
One of our better known physicians is also incredibly busy, and commensurately difficult to nail down for a phởtograph. I went into cahoots with our cath lab supervisor and was able to grab him for about 90 seconds. Shot 12 frames. The best of the lot is below the fold.
Just another reason not to go anywhere near Utah
Early in the era of talkies, a man named Al Jolson put on blackface and issued what is regarded by many today as one of the most shameful performances in American cinema through The Jazz Singer. Possibly the only way for him to be more obnoxious would be to affect a Rochester accent, eat watermelon and fried […]
Spew