Remember that snake ad what took the sil­ver Aster award? Just got an update from Healthcare Marketing Report — the ones who’ve been giv­ing me “merit” awards — that they dropped the gold on me for the same ad.

The bronze win­ner for the cat­e­gory (hos­pi­tal less than 300 beds, sin­gle news­pa­per ad) was Della Femina. Again. That’s gotta sting a little.


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