…they’d begin to realize that some things will always be misogynistic.
You’d be wrong.
Because if it doesn’t smell like a car air freshener, there’s no way I’m climbing inside it.
EDIT: This was apparently a mockup ad for a feminine hygiene product submitted for an award, that somehow got leaked to a legitimate ad site (Ads of the World) — see the comments. Evidently the actual owners of the actual product used in this mockup were incensed, and rightly so, by the misogynistic presentation.
Fair enough; it seems to me that removing the branding ought to take care of their issues, but I do believe I’ll take a moment to soapbox here.
1. Do not ever release anything — even for a contest (especially for a contest) — that might come back to bite you in the ass.
2. This trend I see among ad houses toward releasing ad mocks for competitions has to stop. Either be honest enough to submit real work, or stop pretending to be ballsy and cutting-edge for the sake of the contests.
And by the way, guys — really poor taste on the ad, mockup or no.
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